by Brian Solis

(cc) Brian Solis,

Last night the digital land rush flooded Facebooks servers from all over the world as social mavens flocked to secure their username, and online legacy, on Facebook.

Vanity URLs, while long over due, are greatly appreciated and coveted. According to Larry Yu, a spokesman for Facebook, in a discussion with Bloomberg, new user names were registered at a rate of more than 550 a second. Within the 15 minutes after the floodgates opened at 9:01/12:01, 500,000 users had grabbed their desired or close to desired name.

Facebook is currently the world’s largest social network with over 200 million across the globe.

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Read more from Brian Solis:

Blog: PR 2.0
Book: Putting the Public Back in Public Relations
Social Map: The Conversation Prism

About the Author:

Brian Solis

Brian Solis is principal at Altimeter Group, a research-based advisory firm. Solis is globally recognized as one of the most prominent thought leaders and published authors in new media. A digital analyst, sociologist, and futurist, Solis has studied and influenced the effects of emerging media on business, marketing, publishing, and culture. His current book, Engage, is regarded as the industry reference guide for businesses to build and measure success in the social web.

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    Tila Tequila Nude26 September 2010 5:02 pm

    Do you guys know if Hefner threw this chick out of the mansion for that sex tape? Does anyone even know who Karissa Shannon is? I know that she has some kind of living arrangement in the Playboy mansion, but other than that, I’ve never heard of her. Is anyone even remotely surprised that a girl who gets naked for a living has a sex tape? How many of you would make a sex tape if the money was right? Think about it. 1 Million? 2 Million? 5 million? How much would it take? I don’t want anyone seeing my boobies, and I’m a really conservative girl, but damn, in the end, money does talk right?