Tag Archives: stats

by Michelle Lentz

Mashable is reporting that Evernote has smashed the two million mark. Over two million people are using Evernote for everything from note taking to photo albums to just about anything else.

It took the company only 7 months to reach the two million mark – they broke one million users back in May. This means it took Evernote half the time to grow from 1 to 2 million, which is a great sign for the health of the note-taking service.

Here are some of the stats released by Evernote today:

I fully admit that, having been Beta testing the now-released Android app for Evernote and using it on my iPhone-turned-iPod Touch, I actually fall into the 2% of users who have logged via 5 different platforms.I think it’s great how Evernote has embraced mobile – you’ll notice they have an app for every major platform out there, including iPhone, Android, Palm Pre, WinMo, and Blackberry.

I personally swear by Evernote and tend to take all my conference related notes directly into the program. After the Social Media World Forum, I was even able to integrate all the slide presentations and then share my notes with the world. Granted, I caved and upgraded to the Premium version at some point, thus cementing my relationship with the company. But the fact that I can take notes on my phone or my Netbook and have those notes waiting for me at home on my Mac makes me very happy.

So congratulations to Evernote!

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Cheers!
Tweet Michelle @writetechnology, send her technology news at michelle[at]writetech[dot]net, visit her wine blog when you’re thirsty, and drop by her day job.

by Michelle Lentz

It’s a day for numbers, I suppose. Earlier today, someone created the 1 millionth social network on Ning. Ning is the “build your own social network” site started by Marc Andreesen over two years ago. C|Net’s numbers state that “Ning has 22 million registered users, about 6.1 million of whom are considered active. Out of the million networks, about a fifth are currently active.” (I suspect people build networks as experiments, but don’t act on them.)

ning

This makes me happy. Ning has made my life infinitely easier. I run a non-profit on the side and creating a social network on Ning was our best bet for a web site. It kept me from having to spend time coding and designing and instead, I could dive more into the content. Over the last year, our Ning site has improved because the offerings from Ning have improved as well. For my non-profit, I literally am running a mini-Facebook.

The same applies to the rather impressive Open Wine Consortium, of which I’m a member, and many of the other niche social networks on Ning. I love the way Ning allows people to gather together around a single subject. Alternatively, it also works as a basic web site for our family site – pulling in RSS feeds, photos, videos, and more. I’m debating on moving my main business web site to Ning, because the tech support is excellent and the features are better than what I could feasibly build on my own.

So congratulations to Ning – 1 million networks strong.

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Contact Michelle with news, stories, events, and more.
Email: michelle[at]writetech[dot]net
Twitter: @writetechnology, Friendfeed: michellel
Sites: Write Technology, Wine-Girl.net

by Michelle Lentz

Comscore came out with new numbers yesterday and Twitter traffic in the US has grown like wildfire. In February, Comscore rated Twitter traffic at 4 million US users.

Then yesterday, they gave us this:

twitter-trend-apr09

Unique visits to Twitter.com in the US jumped from 4 million to 9.3 million in March. That’s a growth of 131% in one month. Wow!

Nielsen and Comscore both chime in on the age ranges, concurring that ages 25-54, in general, are the tweetiest. Here’s what Nielsen has to say:

Twitterers (a.k.a. Tweeters) are not primarily teens or college students as you might expect. In fact, in February the largest age group on Twitter was 35-49; with nearly 3 million unique visitors, comprising almost 42 percent of the site’s audience. We found that the majority of people visit Twitter.com while at work, with 62 percent of the combo unique audience accessing the site from work only versus 35 percent that accessed it from home only.

It’s worth noting that these numbers are all for Twitter.com. They don’t take into account the folks using desktop applications or mobile access.

With numbers like this, brands shouldn’t be ignoring Twitter any longer. Now I suppose the question is, has Twitter hit its tipping point? What do you think?

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Contact Michelle with news, stories, events, and more.
Email: michelle[at]writetech[dot]net
Twitter: @writetechnology, Friendfeed: michellel
Sites: Write Technology, Wine-Girl.net

by Brian Solis, originally published at PR 2.0

HubSpot released a report based on the analysis of over 600,000 Twitter users who have utilized the company’s Twitter Grader app. The full study is free and available for download in PDF.

Here are the highlights:

- Twitter has about 4-5 million users, about 30% are relatively new or unengaged users

- Twitter is dominated by newer users – 70% of Twitter users joined in 2008

- An estimated 5-10 thousand new accounts are opened per day

- 35% of Twitter users have 10 or fewer followers

- 9% of Twitter users follow no one at all

- There is a strong correlation between the number of followers you have and the number of people you follow

- The average number of followers is 70

For a deeper analysis and interpretation of the numbers presented in the report, please visit Marshall Kirkpatrick’s post at ReadWriteWeb (notice the URL vs. the post title).

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