Update: Learnvest has an interesting infographic on their post about the Facebook IPO and who owns Facebook. This data was gathered by the Wall Street Journal and the Guardian.

If you were like me this morning, you woke up early wondering if Facebook was eager enough to file their intent to go public at 9am EST. Sadly, here on the west coast, at 6am, there wasn’t a peep about it. My Twitter stream wasn’t flooded with people retweeting article after article from sites like  TechCrunch, Mashable, All Things D, Pando Daily or even from MG Seigler. Turns out, as All Things D’s Kara Swisher so eloquently points out, there seems to be some sort of delay in the filing and everyone was just eager to find out when would Facebook decide to make the inevitable move.

Well wait no more, because as of a few minutes ago, Facebook just filed their Form S-1 registration statement with the Securities and Exchange Commission to go public. Yes, that’s right…get ready folks because one of the largest social networks in the past few years is going to enter the world of the stock market and, if experts and analysts are correct, will become one of the largest publically traded companies in the world. And as a result, millionaires and maybe even billionaires will be made. Facebook has also enlisted the help of Bank of America/Merrill Lynch, JP Morgan, and Goldman, Sachs & Co. to help them through this process.

Now that Facebook has officially filed its papers to go public, under the rules of the Securities Act of 1933, Facebook will need to wait until the SEC staff declares the registration statement effective. And we will basically see all sorts of news severely limited or blocked because laws are in place to limit what information Facebook and related parties are able to share with the public.

The company intends to raise $5 billion in their Initial Public Offering . In 2011, they received over $1 billion on sales of $3.7 billion with over 845 million monthly users. Where does all of this come from? Advertising and platform developer payments.

MSNBC has analyzed the filing and they are reporting:

Facebook’s billionaire chairman Mark Zuckerberg, 27, made $500,000 in base salary last year, plus a $220,000 first-half bonus, apparently making him the company’s highest-paid employee, at least in cash compensation, according to an initial look at the filing. His salary will go to a nominal $1 a year at his request effective in 2013, Facebook said in the filing.

The New York Times’ Bits blog has really scrutinized Facebook’s filing. In their post, they’ve posted some interesting tidbits:

Perhaps after the long-awaited filing for their IPO, analysts and the public are wondering what the recognized stock ticker symbol will be. The New York Times says that Facebook will seek to have “FB” for its shares. And there was rumors of a war between exchanges on who would receive Facebook’s prized listing? Well that remains unclear as the filing doesn’t mention it.

And if you don’t think that Facebook gives a damn about Google+, then you’re wrong. Claire Cain Miller from the NY Times reports that the filing has more space allotted to it and the social network states “we compete broadly with Google’s social networking offerings, including Google+, which it has integrated with certain of its products, including search and Android.” Will wonders never cease…this should make for an interesting competition both in the stock market and in the future who will come out victorious.

More about these fun facts can be found here.

Mashable has embedded the SEC filing on their site so I’m embedding it here for your convenience.

Facebook S 1

You can read the entire SEC filing here.

Photo Credit: Jeanette Runyon/Flickr

By Julie Blaustein

The Social Media Club Panelists: Moderator Chris Heuer, Peter Kim, Jen McClure and Michael Brito

The Social Media Club of San Francisco held their monthly meeting at PeopleBrowsr offices on Tuesday, May 17th. in SOMA. It was a conversation that included Chris Heuer, Founder of the Social Media Club as Moderator, Peter Kim of Dachis Group, Jen McClure of Thomas Reuters and Michael Brito of Edelman.

There appears to be a shift in the way that companies are messaging themselves; rather than conducting Social Media its preferred to be known as conducting Social Business. Much of the discussion centered around how each of the panelists define social media in terms of their companies and how it relates to social media. All agreed that social media has evolved from when it first came into our consciousnesses around 2004. Brito saw that when it first debuted to companies it was creating chaos but now companies are making sense of it and embracing it. McClure whose company has a large workforce felt that the term itself is being used less and its now more about it becoming part of the social organization and enabling employees to communicate with one another. Kim shared how the social media term is on the “outs” with the story of  how his client, Zappos‘ CEO Tony Hsieh, fined $1 to anyone who even uttered the term social media.

The panelists also shared their own definition of Social Business. Kim saw it similar to how you connect consumers but in the business world. Its how you communicate with employees through technology such as Jive Software that provides social networking, collaboration software, community software and media monitoring. Kim said, it “pains him when people use social business as social media which it is not.” McClure sees social business as a platform to connect and help employers learn from. Brito shared his definition of social business from an infographic that he has created. As he defined it, its the natural evolution that companies go through internally to equip themselves with customers. It starts with the people internally in a company such as the CMO and as a result processes are established within and technology brought on to manage it results.

Google Trend Comparison of Social Media vs. Social Business

A comparison between Social Media and Social Business in terms of search and news interest demonstrated how Social Business is barely a blip, yet its most definitely of importance to those in the enterprise social world. In the end perhaps the discussion was mostly about the semantics of language as it was agreed that social media is the umbrella term, with social business being a niche version of it. Some examples of those companies as seen in the forefront of this focus on Social Busienss were IBM, SAP, Cisco, Intel. Kim though felt at tis time no one is doing Social Business Particularly well but just getting started such as Disney and AT&T. There is still a huge amount of opportunity for companies to join the social world in a business way in the near future.

Join the Conversation with the Social Media Club SF at #SMCSF, view the video and photos from the event.

The Bees Awards is the first international social media marketing awards for marketing professionals. The jury is composed by 20 of the most renowned experts from 15 different countries. The event will take place at The Legion of Honor in San Francisco on May 3, 2011 at 6:30PM and will be live-streamed. You will find more information at http://www.beesawards.com.

With over 23 categories, to be presented to some of the top social media marketing professionals.

Join Timothy Jordan (host), Developer Advocate at Google for a night of excellence.

Tickets can be purchased at http://beesawards2011.eventbrite.com

Social Media Prom is coming to San Francisco on November 11.

What does this mean?

Social Media Prom sponsored by @FunnyOrDie is for anyone and everyone who didn’t have a chance to go to prom.

Maybe you didn’t make it out of your house, the backseat of the car, or behind the bleachers. Perhaps you were the wallflower or someone poured punch down your dress and gave you a wedgy and hung you from a locker.

Of course, those who did make it to their prom are also invited!

This is your chance to shine, and redeem those moments lost, and do what you may not have been able to experience from your home or behind the bleachers.

Featured Guests Include:

Hosts: Events For Nerds very own Krystyl Baldwin (@krystyl) and Ben Parr (@benparr)
Live music: LIVE105′s Miles The DJ and The Frail
Special Appearance: Revision3′s Scam School
Special Guests: @MissDestructo and @Jonathan360

Vote for San Francisco’s Social Media Prom King, Queen and Most Likely to Succeed at http://www.socialmediaprom.com Winners will be announced at 8 p.m. on November 11 and will receive special gifts from @Moxsie and @Cirque

• Cocktail / Formal attire is required for entry
• Tickets $15 Singles, $20 Couples, $25 at door.
• Event starts at 6 p.m. and ends at 10 p.m.
• Chance to win many cool prizes.
• Portion of the proceeds go to Market Street Railway – restoring San Francisco’s cable cars.
• First 200 through the door receive a special gift bag.
• Live photo / video uploads from Pixorial, Eye-Fi and others.
• Follow the event with the hashtag #SMProm
• Snacks from Doughey’s Cookies, RedVines, PopChips and more!

Thanks to our sponsors:
Funny Or Die
OMGRaj Productions
Pixorial

LiveShare by CoolIris
Yelp
Skyy Vodka and more!

For more information, visit http://www.socialmediaprom.com
Tickets can be purchased at http://smp.mogotix.com
*Get 15% off your ticket if you’re a Bub reader by using code “Bub”

On October 1, a new movie will premiere in theaters around the country and soon in the world that millions of people will find interesting in their lives. Why? Because it involves a product that they use practically on a daily basis: Facebook.

The Social Network claims to be an unauthorized telling of Facebook founder Mark Zuckerberg’s life and how Facebook came to be. After seeing it, I seem to have a new perspective on how everything came to be. Sure, a startup has a lot of blood, sweat and tears involved, but the way director David Fincher and screenwriter Aaron Sorkin portrays Mark Zuckerberg, Sean Parker, Eduardo Saverin and the Winklevoss twins is somewhat dark. In fact, one way to look at Zuckerberg is how tech commentator Leo Laporte puts it “socially inept nerd”.

Last Monday, I was fortunate enough to attend a private screening hosted by the social media blog Mashable where dozens of social media and industry professionals came out to watch what was claimed to be the movie of our generation. It seemed somewhat surreal seeing this movie about a product which had not yet reached its prime. In fact, it was like watching a movie about an event that happened just yesterday. Naturally it seemed to be appealing to those who use social networking tools like MySpace, Twitter, YouTube and, of course, Facebook and it might have some draw to non-social media users especially since the producers chose to focus on the beginnings of Facebook from the dorm room where Zuckerberg first got into trouble and then followed along as he dealt with all his legal issues. You’ll get to see his different interactions and the whole cast and crew that he affected and influenced since that fateful day at Harvard and wonder who was really the victim, the winner and villain – well, if there was one, that is.

So who showed up at the Mashable screening? Practically the who’s who of the social media scene, including Rafe Needleman of CNET, Debbie Landa of Dealmaker Media, Danielle Morrill of Twilio, Leo Laporte of TWiT.tv, Cathy Brooks, Eston Bond, Pete Cashmore, Lisa Bettany, Ben Parr, Jolie O’Dell, Karen Hartline, Daniel Brusilovsky, Derek Overbey, Marcus Nelson, Vanessa Camones, Brian Wong, Dana Oshiro, Tara Hunt and dozens more!

Would I recommend The Social Network to watch in theaters? If you’re an avid fan of social media and understand that this is an unofficial telling, then yes, I would. If anything, it’s quite entertaining to watch and see how manipulative everyone was in the movies and the anger that Zuckerberg exuded throughout that people might find would rub them the wrong way. The actors playing Zuckerberg and co-founder Sean Parker are pretty spot-on and the look behind the top social network in the world with over 500 million monthly active users is fascinating.

The Social Network is out in theaters on October 1.

Photo Credit: Sony Pictures Entertainment

By Julie Blaustein

The Social Email Marketing Conference held in San Francisco, brought together marketing experts, email companies and brands to discuss integrated email and social media campaigns. It was a packed one-day conference held at Hotel Nikko.

A number of great speakers offered expertise including Brian Solis of Future Works, author of Engage! and founder of our very own Bub.blicio.us who talked about the effects of emerging media on the convergence of marketing, communications and publishing. In other words, Brian spoke about how to be social while reaching out and influencing people. Tyler Willis of Involver who spoke about the differences between email marketing & social marketing and how you can experience social marketing success along with Mark Schmulen of Constant Contact who spoke about email and how it is the hub on one’s social media interactions. There were a number of additional great speakers who spoke on topics such as CRM and other tools to use in social media, Trust and Privacy issues, the power of A/B testing and more. But truly you need to attend the conference to not only hear from the experts but to meet them in an intimate setting where you can have real, in-depth conversations and make real-life connections.

San Francisco was the kick-off for a series of packed one-day conferences scheduled in major cities throughout the US, UK and in Europe. The series of conferences focusing on Social Media including Monitoring, Marketing, Emailing and Advertising will be held in not only San Francisco, Miami, Boston, New York City, and in London and Paris too through December. Murray Newlands and Luke Brynley-Jones are the Co-founders of Influence People and the force behind them. They advise companies and individuals in the UK and USA on how to utilize social media and to connect with people and deliver value. Great people to know and to meet on-hand at their conferences.

And don’t miss the first San Francisco Blog Club Meeting for FREE hosted by Influencer People on October 19th. from 6:30-10:0o pm at 111 Minna Gallery. Hurry and sign up as there are only a few spots left!

Pictures from the Conference below and more here:

The Social Media Email Marketing Conference Audience

Brian Solis signing for his new book, Engage! after his presentation.

Mark Scmulen, General Manager of Social Media, Constant Contact

Tyler Willis, Head of Brand Management of Involver

Chase McMichael, Co-Founder and CEO of Infinigraph and Murray Newlnads, Co Founder of Influence People

This morning was an eye-opener for me. For the first time I really stuck it to my boss publicly without losing my job.

After attending the AppNation Conference this week, former editor-in-chief at CNET and my current boss at NetShelter Patrick Houston, made the statement that“everything is an app” and that all publishers are software developers.

Clearly he’s dead wrong. And today, in blog battle format, I responded on Netshelter’s company site. It was liberating.

This exercise was refreshing –not just because I’m the clear victor — but because there’s a chance here for me to contribute as an individual rather than as a cog in a machine. Everybody talks about company-wide engagement, employee influence and enacting open leadership, but how many executives are comfortable with getting publicly bested for the transparency and exposure of the company?

Embracing the Truth: Good and Bad

We can talk about all the warm and squishy things social media and blogs can do for us, but when Pat decides to let me taunt him in my own voice, or guys like Zappos CEO Tony Hsieh leave the employee Twitter page up after laying off 8% of his staff –that is open leadership.

Decent leaders aren’t threatened by an employee’s version of the truth. They let them express themselves and look for ways to improve an organization from all levels of the organization.

The best thing about social media is that it cuts through hierarchy and gives everyone from the wage slave to the CEO a chance to creatively decompress. Embracing open discussion, extracting lessons, and finding recommendations create a healthy culture — one where I’m not scouring Linkedin or job boards.

My recommendation to Pat: Keep doing what you’re doing.
His probable recommendation to me: Good job kiddo, but try not to be so smug.

——————————-

Dana Oshiro is the Senior Media Analyst and Publishing Strategist for NetShelter Technology Media – a company that works with more than 180+ mobile, IT and consumer electronics publishers including VentureBeat, IntoMobile and MacRumors. She is also a contributor to ReadWriteWeb’s Startup Channel and she updates her personal blog Villagers With Pitchforks regularly. You can reach her by pinging @suzyperplexus or emailing her at dana@netshelter.net.

Related Articles:

• How to Get Published on a Premium Tech Blog (blogworld.com)

By Julie Blaustein

Trendy Lime will be celebrating its 1st. anniversary with a special edition of JETLAG at the sizzling hot Butterfly in San Francisco, September 10th.

Join San Francisco trend-setters, world travelers, and social media fans, WHERE FASHION MEETS TRAVEL and win a “Any City” round trip with JetBlue! The trendy jetsetters of San Francisco & Bay Area are invited to dress up to the nines to celebrate Trendy Lime’ 1st. anniversary at JETLAG. Served on board of this flight: JETLAG-only delicious mix of Travel, Fashion, Music, and Socializing to be enjoyed by the most discerning tastes. Food bloggers, Gratitude Gourmet and Club Dine In gave the venue and the food a thumbs up during a private tasting.

Admission is just $10 until 11 pm with an RSVP, or $10 all night with pre-sale tickets that you should purchase now as they are limited.

The perks of attending the JETLAG celebration include:

• Round Trip with JetBlue (any 2 cities!) for the lucky TrendyLimer  – To qualify you must be part of the A-List Crowd or join now at Trendy Lime group on FB
• “All you Can Dance” package by DJ Nader & DJ Michelle Musial
• 1st Class pampering with Mary Kay goodie-bags
• Fashion in the Air: “Fresh fashion experience” is brought to you by San Francisco renowned designers “ANYA” and “RockChiq” and presented by the stunning models from around the world.
• Spectacular gourmet creations by the chef and owner of “Butterfly” Rob Lam, complimentary between 9.30-10.30,
• Trendy Lime birthday cake at midnight

Sponsors and Partners include: JetBlue, Mary Kay, Mesaic, Red Bull

Media Partners: Bub.bliciou.us, Eclectic a la Mode, FailCon, Fashionaholics, Jetset Extra, Laura Loves Art, Mashable.com, Moda Epidemic, Vator.tv, 360 Fashion Network.

Follow the buzz about Trendy Lime’s 1st. Anniversary  and  Special Edition of JETLAG at #jetlagTL

JETLAG is brought to you by Trendy Lime and Michael Nader. Trendy Lime is a social media driven producer of upscale social, networking, and networking events for trend-setters and world travelers. Our San Francisco network of international socialites is 3,000 people strong and counting. Soon we are planning to bring Trendy Lime events to other world metropolis. Our distinguishing feature is combining elements of fashion, travel, and technology at the events. Our Mission is to provide unique event experience for the most discerning guests, while supporting good cause initiatives and collaborating with local businesses. DJ Nader (Michael Nader) is the Co-Founder of Feel Group and is the owner of several successful San Francisco establishments including Harlot and Morac.