Posts tagged as:

mindtouch

Post and video by Miiko Mentz

In the spirit of Che Guevara, MindTouch rallied the crowd at Web 2.0 Expo last week with its social enterprise collaboration revolution. Bubblicious Reporter Jolie O’Dell caught up with the MindTouch team to learn about the newly launched MindTouch 2009, an enhanced developer platform for building rich collaborative applications and communities, and a new bi-directional message bus that further extends MindTouch’s powerful collaborative capabilities.

MindTouch Marketing Manager Sarah Carr explains how MindTouch is revolutionizing the way people and businesses collaborate using MindTouch’s open source enterprise collaboration platform; and MindTouch Sales Engineer Mike Diliberto talks about the new MindTouch 2009. Check it out:

In addition to MindTouch, the Bubblicious team talked with a few other companies offering social computing applications and services. If you missed yesterday’s video, watch our interview with ooVoo and our highlight reel. Stay tuned all week for the full interviews with each company. Tomorrow’s video interview is with Topix.

Disclosure: In addition to being a contributor to Bubblicious, I also work at FutureWorks where one of my clients is MindTouch, which I’ve chosen to include in my coverage of Web 2.0 Expo due to them being an exhibitor and fitting the focus of our coverage.

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Post and video by Miiko Mentz (Special thanks to Jolie O’Dell, Bubblicious on-camera reporter)

Web 2.0 Expo 2009 wrapped on Friday afternoon after delivering four days of presentations and demonstrations mostly focused on being agile in uncertain times. Everyone is feeling the pinch of ‘having to do more with less’ due to declining sales, staff reductions and budget cuts, so this year’s Web 2.0 Expo’s theme of “The Power of Less” fit the climate and mood like a glove.

Even if the economy hadn’t tanked, the Web 2.0 hype was overdue for its own market correction because there was clearly too many startups touting useless apps that only added to the noise and didn’t provide real value. At this year’s Web 2.0 Expo, attendees were focused on the ideas and solutions that will translate into real value and ultimately sales.

As Stephen Elop, president of Microsoft’s business division, explained to attendees in an on-stage interview with Tim O’Reilly, founder and CEO of O’Reilly Media, consumer elements of Web 2.0 are being translated and brought into the business setting and are being combined with the data and social graphs that reside within an enterprise to provide real value. He goes on to explain how companies are “translating that value into something customers are willing to pay for.” He’s correct in saying that because at the end of the day that’s exactly what needs to transpire.

Companies need to create products that people want and focus on delivering value that people are willing to pay for. Not an easy feat, but if you can achieve this then you stand a pretty good chance at surviving, if not flourishing, in these uncertain times.

The Bubblicious team decided to talk with a few companies in both the business and consumer space that offer social computing applications and services that deliver efficiency, increased productivity, streamlined workflow that connect people to each other and the information they seek. Watch our highlight reel below and stay tuned all week for the full interviews with each company:


Disclosure: In addition to being a contributor to Bubblicious, I also work at FutureWorks where one of my clients is MindTouch, which I’ve chosen to include in my Web 2.0 Expo coverage due to them being an exhibitor and fitting the focus of my coverage.

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TechSet Las Vegas Tonight – More Details Announced

by Brian Solis on September 19, 2008

by Brian Solis

The TechSet Blogworld Expo party is tonight and Stephanie Agresta and I are looking forward to seeing you!  We are very fortunate to have several amazing sponsors who are making this evening possible, so please take a moment to visit their sites, and defintely stop by and say hello to them tonight.

Don’t forget to RSVP for the party if you haven’t already.

Title Sponsor:

(mt) Media Temple, hosting blog super stars and super startups alike.

Cabana Sponsors:

Canvas On Demand takes your prized photograph and transform it into an amazing canvas work of art.

Empressr is a first of its kind rich Internet application that provides users with the tools to create and share multimedia visual stories online.

MindTouch Deki is an open source collaboration and integration platform.

ShareThis lets you instantly access all of your profiles, blogs, friends, and contacts for easy sharing and updating, without leaving a Web site.

Tagga allows anyone to create text message campaigns instantly so that you can interact, sell to, or simply communicate with mobile users.

Special Guests:

Sarah Lacy is taking over one of the cabanas to meet with fans and sign copies of her new book, Once You’re Lucky, Twice You’re Good: The Rebirth of Silicon Valley and the Rise of Web 2.0. Books are for sale on site for $20.

Hugh MacLeod of GapingVoid will share his wit, humor, and astute views with us, and perhaps we can entice him to document his insights of the evening through cartoons.

Loren Feldman of 1938 Media will shoot videos with guests on the scene. Hopefully a few of our favorite puppets will also make an appearance.

Larry Chiang will be covering the evening for bub.blicio.us.

Miiko Mentz of FW Studios will shoot video interviews with guests for bub.blicio.us TV.

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