Tag Archives: ignite

By Julie Blaustein

Speaker Aliza Sherman

Web 2.0 Expo has arrived! It is the annual event that brings together the people, ideas, products, and companies that shape the next-generation web and mobile apps at the Moscone West in San Francisco held this year from May 3-6. If you are able to attend in person, there is a schedule full of engaging content to choose from with over 75 sessions, workshops and intensives with well represented speakers from the industry.

Part of the excitement of being at the Expo in person is you can participate in silly but fun networking games. You will need to download the Microsoft Tag to your smartphone for The Scavenger Hunt. Clues are provided for you to locate  and tag throughout the conference. Great prizes are awarded too such as Xbox games and HD Zunes! Another game to play is the Paparazzi Photo 2.0 contest where starting on Tuesday May 4 -6 the Web 2.0 Expo Team will tweet 5 photo-related tasks from @w2e each day. The tasks involve you taking pictures with other attendees and you MUST be in each photo. Cash Cards up to $50 each will be awarded each day.

If you are not able to attend you can feel as if you are there by following the vibe of the conference through its Twitter tag #w2e or follow the Web 2.0 Team @w2e. There will be a Live Stream of the Keynotes. Also most speakers will provide their slides as found here from 2009.

Aliza Sherman’s workshop Create a Successful Social Media Plan: The Seven-Step Program provided a great overview of how to get started with the right objectives and tools to reach your target audience. Most importantly she stressed that social media is not about sales but rather about the conversation to make conversions to make the sales. Her numerous presentations on Social Media are available, not surprisingly, online. Once you get your community up and running you will want to to track it and you will need analytics to provide that data. Applied Communilytics provided great data including leading vendors of analytics – BitCurrent, ForSeeResults, HootSuite, CrazyEgg/KISSmetrics, comScore, Omniture and others.

Applied Communilytics Panel

There are tons of events happening at the Expo.  Monday night Ignite was held at Mezzzanine where speakers have five minutes on stage to present 20 slides that are rotated automatically after 15 seconds. Check out this past Ignite presentation by Justin.TV.

The Expo Hall opens on Tuesday at 10:30 am and closes at 3:30 pm. Wednesday the hours are from 10:30 pm to 6:00 pm. Don’t miss the booth crawl on Wednesday from 4:30 pm to 6:00 pm. There is lots of free stuff at the Expo including a free Expo Pass by using the discount code EXPOPASS.

by Brian Solis

Microsoft StartupZone, The TechSet and Austin’s Startup District present “Ignition,” an event to commemorate the launch of Microsoft BizSpark and celebrate the spirit of entrepreneurialism.

Join Stephanie Agresta, Brian Solis, Austin entrepreneurs, the BizSpark team and partners for this event from 7-10pm with free drinks and hors d’oeuvres. Plus, you will have the opportunity to meet some of the most influential technologists around.

RSVP here.

SD|2020 is also bringing together the best early-stage startups in Texas – 20 slides, 20 seconds each slide, on the 20th of this month. Content SD|2020 via email to apply.

BizSpark is a new program launched by Microsoft designed for those founders and service providers who contribute to the dynamic ecosystem that help startups flourish.

If you can’t make it to the Austin event, hopefully you can join us in one of our other cities:

December 4, 2008 – Silicon Valley

December 10, 2008 – Los Angeles

To see pictures from the Ignite New York, please visit my album on flickr.

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