Tag Archives: event

This Wednesday, join culinary council chefs at Macy’s in San Francisco.

Tom Douglas and Andrea Robinson, Master Sommelier will be hosting the perfect pairing party during Macy’s 64th Annual Flower Show.

The event is $15 and is 21+.   100% of the proceeds benefit Meals On Wheels of San Francisco.

Make sure to get your tickets and RSVP at Macys.com/Events.

For more information about this spectacular event, and to see Andrea demonstrate how to pair wine with Tom’s favorite recipes check out the full event details here.

With the successful sales of Putting the Public Back in Public Relations, Brian Solis is at it again!

Brian will be visiting Atlanta for a brief 24 hours on February 23, 2010 and will be bringing his marketing expertise with him!

Since his newest book Engage does not hit the shelves until March 15, 2010, he will be offering a special treat to those who visit him in Atlanta on February 23, 2010.

For a limited time, you can purchase Engage and pick it up in person by purchasing a ticket at the EventBrite page and joining him at 7 p.m. EST at the 5 Seasons Brewing Westside in the upstairs Sky Bar.

There, you can pick up your book, have it signed by Brian himself and enjoy a great night of fun filled laughter and entertainment.

These copies will be coming straight from the printers and will be the first available printed set. Engage will not be available for purchase at the event. So to ensure that you get a copy of the book, you must pre-purchase your ticket by Monday, February 15!

Where: 5 Seasons Brewing Westside – upstairs Sky Bar
Time: 7 p.m. EST.
Ticket: EventBrite
Hashtag: #engageATL
Can’t make it to Atlanta? Pre-order Engage from Amazon now!

We are now only one week away from the first Silicon Valley Tweetup of 2010. Come join 200 other Twitter-inclined socialites for networking, drinks and fundraising for the Twitterkids of Tanzania.

The event will take place on January 20th in San Jose’s Santana Row from 6-9pm at the V-Bar inside Hotel Valencia. Drinks and food will be provided; all that is asked for is a $10 donation to the charity. A netbook and an iPod touch will also be raffled off to benefit the Twitterkids.

Shel Israel will be attending and signing copies of his newest book ‘TwittervilleHow Businesses Can Thrive in the New Global Neighborhoods’. This is the perfect opportunity to connect with Shel in person and pick up a great Twitter resource.

You can RSVP for the event here, and connect with the event organizers Michael BritoJennifer Leggio, and Gabriel Carrejo on Twitter.

Be sure to come by and say hi!

Disclaimer: I work for FutureWorks, one of the sponsors of this month’s Silicon Valley Tweetup. I also regularly attend these tweetups, and have a great time.

I’ve been asked to serve as Co-Chair of the upcoming Social Networking World Forum, a highly valuable event designed to help businesses navigate the Social Web.

I will share the state of Social Media for 2009 and look ahead to trends in 2010. Separately, I will also discuss Social Media’s blow to Public Relations and how this stinging slap in the face will actually service as an opportunity in the form of a communications wake up call.

Social Networking World Forum has gathered some of the most prominent and prolific voices in the industry including:

- Jeffy Taylor, CEO of Eons.com, CEO of Monster.com
- Angela Courtin, SVP Marketing Content and Entertainment, MySpace
- Richard Jalichandra, CEO of Technorati
- Michael Donnelly, Director-Worldwide Interactive Marketing, Coca-Cola
- Scott Monty, Head of Social Media, Ford Motor Company
- Jeremy Holley, VP Consumer & Interactive Marketing, Warner Brothers Records
- Chris Heuer, Chairman, Co-Founder, Social Media Club
- Lauren Coberly, Director of Worldwide Marketing, Kodak Direct
- John H. Bell, Managing Director, 360° Digital Influence – Ogilvy PR

The team at SixDegrees have offered a 15% discount for me to share with you.  In order to receive the discount, you must register via PDF here and fax to: +44 (0) 117 321 8301. Be sure to enter the code “PR 2.0″ or “Brian Solis.” If you use the online registration, you will not have an opportunity to enter the discount code.

Looking forward to seeing you at the event.

For updates, make sure to follow @SocialNetworkWF on Twitter.

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by Adam Jackson


Credit: Brian Solis

This year, the consensus was that there wouldn’t be any holiday parties or we would simply see a lot less. I’ve followed the Silicon Valley tech scene for a number of years and I remember the big parties – the parties with ice sculptures and rock bands. I remember when every event was open bar and catered. Ah, those were the good days.

The idea that holiday parties will be non-existent this month is incorrect. In fact, there are still plenty of parties going on. I’m adding 3-5 new parties every day to SocialCalendario. What I’m noticing is that these parties are drastically smaller than previous years. It’s easy to throw a holiday party for your employees, their families and for your users.

The first step is to cut the extras – no live bands, no performers of any kind. Every Silicon Valley geek loves a clown making balloons, but that’s an expense that isn’t feasible right now. You still have to offer something for free though. Music is a must and it’s best to make the alcohol free. It doesn’t have to be free all night and you don’t have to do an open bar. Drink tickets are a great way to budget the alcohol for a party and limiting guests to beer and wine will help save money.

Be very careful because however. Most venues have bar guarantees. Some venues will let you rent for free but then ask for $7500 in alcohol be sold that evening. It’s not impossible, but 50 employees can’t drink that much. Oh, but there’s another option too. Holding an event at a restaurant is great! Many restaurants have a full bar, will let you rent out a space and will allow you to setup some music either pre-recorded or a DJ as long as it isn’t too loud. The restaurant usually won’t have a minimum bar guarantee and won’t throw on fees like a venue would.

Let’s say your startup just started making money or you just scored a large round of funding. In economic times like these, where even Google is toning down its holiday party, it’s important to not stand out too much. Stand out with an excellent product or with adoption numbers but standing out by throwing a huge amount of cash into a sculpture of your company’s logo is not the right way to go about it even if the sculpture was donated.

Everyone is expecting small parties this year and that’s what we’ll have. I’ll simply be attending more of them instead of waiting for the big one. If you must attend a party this month, SFNewTech is up there.

Holiday Party 2.0 is another must attend. There’s another upcoming party from yours truly that I’ll make sure to tell you about in a few days. Any questions, hit me up on Twitter or Email and I’ll be happy to direct you in the right direction for planning a party or finding the right one to attend.