Eons, a media company that targets the flipside of 50, today announced $22 million in Series B financing led by Charles River Ventures, with participation from new investors Intel Capital and Humana Inc., as well as existing investors General Catalyst Partners and Sequoia Capital.
“Eons has experienced very strong market interest since its launch just seven months ago,” said Austin Westerling, partner, Charles River Ventures. “We are excited about the prospects for Eons as it engages this new generation of spirited 50-plus adults who possess historical levels of purchasing power. Additionally, Eons has assembled a world-class team in a space that is virtually unaddressed by other social networking sites.”
The rapid adoption of eons.com reflects the unmet demand among 50-plus online adults for a destination created by and for them. Eons continues to develop intelligence on the hearts and minds of its members through a robust social networking platform and exclusive, database-driven products. Nearly 75 percent of all members, for example, have taken The Eons Longevity Calculator — a 40-question quiz that predicts longevity and provides personalized health advice. LifeDreams™, which allows members to create and tackle a personalized list of life goals, enables Eons to aggregate a master index of intent as Eons matches users’ dreams with relevant providers.
Founded in 1970, Charles River Ventures (CRV) is one of the oldest and most successful early-stage venture capital firms, with nearly $2B under management. CRV’s record includes leading companies such as Cascade, Chipcom, CIENA, iBasis, Sybase, Sonus Networks, SpeechWorks International and Vignette.
General Catalyst Partners is a venture capital firm that invests in exceptional entrepreneurs who are building the technology-based companies that will lead innovation and transform industries.
Humana Inc., headquartered in Louisville, Kentucky, is one of the nation’s largest publicly traded health benefits companies, with more than 11 million medical members.
Intel Capital, Intel’s venture capital organization, makes equity investments in innovative technology startups and companies worldwide. Intel Capital invests in a broad range of companies offering hardware, software and services targeting enterprise, home, mobility, health, consumer Internet and semiconductor manufacturing.
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