These times are getting Radian6 Technologies Inc. announced that it closed a $4 million round of financing.

The round includes investment from Brightspark Ventures and BDC Venture Capital with BCE Capital Inc. acting as the lead.

Radian6 provides social media monitoring and viral behavior measurement solutions specifically designed for the needs of marketing, public relations and advertising professionals.

Social media, consisting of blogs, online video portals like YouTube, social networking sites and online news forums have begun to seriously impact how corporations, worldwide, conduct their business. Increasingly, companies are faced with significant challenges in the areas of social media monitoring, crisis management, customer relations and viral marketing as they directly engage with online communities and the people within them.

By using integrated viral behavior measurement and by monitoring all forms of social media, Radian6 clients purportedly can monitor, manage and, in turn, effectively engage in social media conversations.

I’m curious to see this in action and how it compares to the line-up services offered by Buzz Logic and Dow Jones.

Philip Kaplan

Adbrite recently threw a very party for its team and network of affiliate sites.

Adriana Gascoigne and Nandor Fejer of bub TV hit the scene and scored interviews with Philip Kaplan, CEO of Adbrite and James Hong, founder of HotorNot.

For more pictures from Adbrite’s party, visit Brian Solisalbum on flickr.

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Searchnomics will kick off tomorrow at the Santa Clara Convention Center at 8:30 a.m. The conference is for web and internet marketing professionals, bringing the leaders of the search industry together in one place to share cutting-edge knowledge, best practices and trends in:

• Search Engine Marketing
• Search Engine Optimization
• Design and Development
• Branding and Promotion
• Web Analytics
• New Innovations and Opportunities

Over 30 Speakers will take the podium throughout the afternoon, including Keynote Speakers:

    Marissa Mayer, Vice President, Search Products & User Experience Google Inc.
    Bill Tancer, General Manager, Global Research, Hitwise

    Melanie Mitchell, Vice President of SEO/SEM, AOL

    Searchnomics 2007 is also a high caliber forum for networking with other Search Engine Marketers, Internet Marketing Professionals, Webmasters, Designers and Producers, Online Advertisers, Media Planners and Buyers, and myriad other professionals.

    “Searchnomics is a can’t miss learning and networking event for anyone that uses the web for internet marketing, search engine marketing, online advertising, acquiring customers, branding, and commerce,” said Daya Baran, WebGuild President.

    Tickets are still available.

    Enter the code “goog” to get tickets at a special, reduced rate of $100 — down from the non-member price of $775.





    WebGuild is the leading, non-profit forum for internet professionals providing programming that fosters learning, professional development, and networking for engineers, usability & user experience professionals, designers, internet marketers, IT managers, search engine marketers, and entrepreneurs to learn about emerging technologies, innovations, business models, and best practices and industry standards in the web field.

Our very own Adriana Gascoigne will grace the stage tomorrow at the Web Video Summit in San Jose.

Photo by Brian Solis

Track: WEB OF VIDEO | 2:00PM – 2:50PM

E4: The Power of Collaboration

Video making begins as a solo act. But more and more producers are discovering the benefits of working in a team setting with participants spread out around the world. We’ll look at these collaborative work flows to explore how and why people connect with each other. Often, the high impact, high quality works they produce not only make a creative statement, but have the potential to generate revenue.

MODERATOR: J.D. Lasica, Partner/Video Producer, Ourmedia

PANELIST: Kent Bye, Producer,

PANELIST: John Furrier, CEO, Podtech

PANELIST: Adriana Gascoigne, Vice President, Future Works Media // Co-Founder, Girls in Tech // Video Blogger for

PANELIST: Dave Toole, CEO, Outhink Media

The Silicon Valley Newtech Meetup is still charging forward, drawing a standing room only crowd and also attracting crowds from the all-day Launch Silicon Valley event held earlier at Microsoft’s Mountain View campus.

At 150 people strong, the Silicon Valley Newtech is one of the top monthly tech events south of San Francisco.

This month’s lineup was exciting, showcasing consumer and business applications that offer compelling services that have a solid shot at long term viability.

Here’s a recap of the companies (note: there’s video footage of the presentations below):

veodia.comPar Gandhi, VP of Marketing

Veodia positions itself as a live TV studio in your browser. It facilitates 24/7 or episodic lifecasts on the Web and through mobile appliances.

Veodia’s high-end video broadcasting service caters to both professional bloggers and business users in search of a simple way of creating and distributing TV-quality video while preserving full control and ownership of their content. For business, it is ideal for livecasting training sessions, HR and executive announcements, product reviews, marketing events, lectures, conferences, speeches, panels, etc.

Also see the series over at PR2.0 for a deeper look at this landscape.

Ning.comJim Squires

Ning, launched in October 2004, is an online service where you can create, customize, and share your own Social Network for free in minutes. They currently host over 66,000 networks and recently introduced the ability for users to build their own Facebook applications around their Ning networks.

attendio.comGerardo Capiel , CEO

Attendio is an event discovery service that brings users information via the web, email, online calendars and mobile phones. For example, music lovers can be alerted when their favorite bands are playing locally, and families can see what child-friendly activities are happening on the weekend.

Attendio intelligently matches member’s interests with events, and offers social networking features such as invitations and reviews.

pikeo.comVincent Roussilhon

Pikeo is a beta product from France Telecom Research and Development. Users can search photos based on three separate criteria: Who, What, and Where. According to a past review on TechCrunch, if you search for “Paris,” you can find photos categorized by who took them, what they were photographing, and where they are geographically.

Other noteworthy attendees that I caught up with include:

Zoli Erdos
Shobier Shobieri
Paul Pattison of PictureCloud
Ben Metcalfe

For more pictures, please visit Brian Solis’ set on flickr.

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