With Halloween less than a week away, this weekend will likely be a big hit amongst costume, candy and party lovers. When you’re out and about celebrating, don’t forget to check-in to your favorite location based application.

Foursquare launched a series of badges, pictured below, that encourage users to check-in to the Halloween festivities they participate in. In order to receive a badge you need to wish friends “Happy Halloween” when checking-in and are welcome to share a picture while rocking out Gangnam Style, showing off your Katniss inspired look or any other costume you choose to wear this year. The company is also offering an extra treat if more than 10 friends check-in together at one location.

Foursquare Halloween Badges

Although not all users are incentivized purely by pretty badges, those that are will enjoy the latest additions to their badge collection over the next few days. Have a safe and happy Halloween!

This last weekend, the San Francisco Giants played their hardest and entered into the World Series running.

Monster Products loves the Giants so much, they created limited edition Inspiration Orange headphones and gave them to the players.

As you can see (left) Gregor Blanco, Angel Pagan and Joaquin Aris couldn’t leave the locker room without tweeting a picture of them in the locker room!

We here at Bubblicious want to share the same with you! We’ve got a pair of Giants Inspiration Monster headphones to give away to one of our lucky readers!

The headphones are orange and white in color, and are perfect for the die hard Giants fan!  

George Kontos tweeted this picture (right) wearing his pair after the game.

You can enter into the contest by Tweeting a photo in your latest San Francisco giants gear to @bubblicious AND @monsterproducts and using hashtag #SFGiants.

You must tweet to both @Bubblicious and @MonsterProducts with the hashtag #SFGiants to win! Winner will be announced by 5 p.m. PT Friday October, 26. Good luck!

Many people have been asking themselves the toughest question of all: iPhone 5 or Samsung Galaxy S III? The smartphone design and manufacturer is important. But oh so more critical is the operating system you choose: iOS or Android. There are so many similarities in the two operating systems that now the lawyers are getting rich — but there is a major factor to consider that you may not be thinking about as you hone in on your final decision:

Platforms matter. They really do.

When you get an iPhone, one of the first things it asks you during setup is to create an iCloud account. What, you don’t have one? You probably do and just don’t realize it. Did you ever create a .mac email address back in the day? If so, you have an iCloud account. If not, what is iCloud you ask? Well, iCloud is Apple’s attempt at a mostly free cloud storage service. Kinda like Dropbox for all your Apple-related content. iCloud is really fantastic if you have multiple Apple devices. With iCloud you can sync your email, contacts, calendar, and even more important, your apps and iTunes media across all your iOS devices and Macs. You never really leave home without access to those trashy reality shows you bought on iTunes.

When you setup your new Galaxy S III one of the first questions it throws out at you is what is your Gmail address? LIke iPhone, Android revolves heavily around Google’s services. And of course, Google helped invent the cloud and what it’s become over the years. So once you type your Gmail address, you will be able to sync all your Google services, including email, contacts, calendar, and Google Drive and Play. Similar to iPhone, you can sync all your media purchased or rented through the Play marketplace.

The gotcha: This is where platform matters. If you mix and match, a la having Mac computers at home, a Windows laptop at work and an Android device like the Galaxy, you’re potentially gonna miss out on what a closed platform brings you. You can’t listen to or watch your iTunes media on an Android device. You can use third-party apps to access your Play media on iPhone, but it’s not a stellar experience. The Gmail app on iPhone is a much different experience than it is on Android. And of course, do we really need to talk about maps on both platforms? It’s a different experience.

As each company reaches for more marketshare, they are closing their ecosystems even more. To be successful, they’re going to need to offer experiences that compel customers to want to commit to one ecosystem. A truly “open” platform is no longer possible. You’re going to have to choose and deal with the consequences. The experience when you’re on one or the other is optimal — it diminishes a bit when you mix and match.

At the end of that day, you may consider important features such as screen size, battery life, ease of use, and more. However, you also need to think about the platform and what it means for you and how you use your device. If you like access to your data and your content across multiple devices, you may need to make a platform decision before you make a smartphone choice.

Trendy Lime Presents THE MANSION: A Halloween Odyssey on October 31 at San Francisco’s Historic Payne Mansion

It’s that time of year! For Trendy Lime’s social network of chic and trendy international professionals, Halloween is a chance to dress up in outrageous costumes and party the night away.

This year Trendy Lime is throwing an elegant and mysteriously spooky soiree at one of San Francisco’s most elegant venues: the breathtaking (and possibly haunted!) Payne Mansion.

As with all events, their Halloween spook-tacular will be all about fabulous fashion, cutting edge music, and the opportunity to network with San Francisco’s most beautiful and influential young tastemakers.

Guests will dance the night away to music by our super-spooky DJs, DJ Playdoughboy and DJ Evi.

Since October is Breast Cancer Awareness Month, Trendy Lime is taking the opportunity not only to raise awareness about all the brave women who face breast cancer every year, but also raise funds for Tatiana, an amazing 27-year-old who is in the midst of breast cancer treatment. To support the cause, there will be Charity Casino tables, and Trendy Lime will donate $1 from every drink sold at the party to help fight breast cancer.

Sponsors include: Froomz, Finlandia,  Little Black Dress Vodka and SOLZ.

Trendy Lime’s THE MANSION: A Halloween Odyssey will take place on October 31.  You can get tickets here.

Contest:

We’re giving away 3 sets of tickets to our Bubblicious readers! Thats right, you can win a ticket for yourself and a friend.  We will be announcing the winners next Friday the 26th on our Facebook page.

All you have to do is follow @Trendylime on Twitter and leave us a comment on our Bubblicious page on Facebook on who you will be dressing as for halloween to be entered to win!

Winners will be contacted on Facebook.  You must live in Silicon Valley.

Big data — a set of technologies that apply complex algorithms to large sets of data in an attempt to extract meaningful results — is currently all about targeted marketing. For years, companies have been trying to figure out how to use the customer data they collect to create more targeted advertising. The retail world has a whole lotta data on you just sitting there waiting to be used to get you to buy more stuff.

In most instances, we all benefit from targeted ads. Retail marketing knows people will click on ads that are relevant to them. And frankly, if you’re not interested in golf, you shouldn’t be shown ads for new golf clubs. It’s as simple as that. In our ad-fueled economy, we are all aware that we have to deal with ads. Why not have ones presented to us that actually interest us?

The trouble that retail is having is how to take all the data and analyze it so that it can then be targeted appropriately. This requires a fundamental shift in how networks are designed and accessed. And on top of that, the transition to mobile is also a wrinkle for big data… how to find more sophisticated ways to parse the data. It used to take over eight weeks for a typical retail operation to analyze data feeds and extract meaningful results — now with advanced data analytics tools this type of processing can happen in one day. This may be bad news for impulse shoppers — but it’s great news for retail.

That’s one reason Silicon Valley is lit up with so many big data startups. All these startups are vying for a new marketplace that promises seriously big returns: the data explosion we’re all experiencing is estimated to be a $100 billion market. The prize goes to the one(s) that can figure out how to take all the fragmented consumer data and package it in a way that provides compelling narratives at very granular consumer levels. There’s so much data available it’s like taking thousands of shredded documents and re-assembling them by hand. But once the solution is realized it will be an enormous payday.

This means networking companies are gonna score big as well. Infrastructures will need to be redesigned to gather and crunch the data and spit out meaningful results. This opens new marketplaces for older, traditional companies as well: switches, networking gear, cable, servers, etc. When you consider the transformation “big data” brings, it will make the social media revolution seem like small potatoes. Just watch and see. And keep buying stuff on your smartphone. You’re creating massive amounts of data that thousands of people are feverishly working around the clock to harness and synthesize… all in the name of selling you stuff you didn’t know you needed.