words and pictures by Brian Solis
The Office 2.0 conference once again hit San Francisco and like all 2.0 events, it kicked off with a pretty swank party.
Office 2.0 is a unique conference as it attracts a more business-focused crowd that represents both tech startups and the people responsible for evaluating and deploying new applications and solutions in their respective companies.
Event organizer and party host Ismael Ghalimi ensured that his guests would network in style by hosting the party on the St. Regis rooftop. And the guests included everyone who is defining and evangelizing the Office 2.0 landscape.

Ross Mayfield, CEO of SocialText

Marc Orchant, Oliver Starr and Tris Hussey of BlogNation

Alison McNeill of Bubcast, Anish Kapor of Yuuguu, and Lisa Christopher of FutureWorks

Jeffrey McManus of Approver, Mike McGrath of Social Media Club and Jeremiah Owyang of Forrester

Tom Foremski of SiliconValleyWatcher

Dan Farber of ZDNet and Robert Scoble

Zoli Erdos of Zoli’s Blog and David Steinberg of MyQuire

Mike McDerment of Freshbooks (center)
For more pictures, please visit the album on flickr.
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