NewTeeVee Live: Jesse Alexander of Heroes

By Alison McNeill

NewTeeVee Live’s most recent conference “Television Reinvented” brought together the top online video producers, technologists, executives and venture capitals to explore where Web video is headed and how old media is adapting. We were particularly interested in the panel on Bridging the Gap Between Television and Online and pulled a few of the panelists aside afterwards to discuss where its all headed.

First up is Jesse Alexander, a writer and producer whose resume includes hit TV shows such as Alias, Lost and Heroes.  Jesse talked with us about the concept of “transmedia” that describes the paradigm shift in the way audiences get their entertainment and how he has incorporated this into the shows he works on.