By Alison McNeill

I have to admit, whenever I saw an ad with the term “AOL Keyword” at the bottom, I wondered to myself, “Who still uses AOL?” And after being left behind in the wake of Web 2.0, AOL has now introduced the Beta version of myAOL. The new personalized product suite is Web 2.0 for the rest of us and lets users find, store, manage and share content from across the Web. It has three main features:

myPage: A personalized homepage that allows users to put just about any content they want on it — from AOL properties or from content providers across the Web. myPage offers users the ability to use modules or insert RSS feeds, and provides access to a variety of third party widgets from places such as Google Gadgets and Goowy Yourminis.

Mgnet : A visual content discovery service designed to scout the Web for relevant content based on user preferences. Using “image clouds,” users simply click on pictures they like and Mgnet helps identify topics and content of interest. Mgnet continues to learn about the user over time to deliver even more personally relevant results.


Favorites: A Web-based news reader that allows users to create, bookmark and mashup feeds to share.

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Brian Solis

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