With over 275,000 apps in the App Store specifically optimized for iPad, and what seems like a million more for iPhone, it gets a bit overwhelming to discover the apps that can benefit your life — especially when you consider the average person only downloads 60 apps to their iPad. Here’s a list of the 5 that have earned prominent positions on my home screen, never wiggling to be tapped out of existence… in other words, the ones I can’t seem to shake off:

Bloomberg TV
I’m not a big “stocks” guy, and my financial portfolio consists of lots of credit card balances and too-high interest rates. So, I’m probably NOT the target audience for this iPad app. However, I am compelled to tune in every morning — they have diverse coverage of what’s going on in business, with a razor-sharp focus on the tech industry. I find their commentary to be witty, succinct and spot-on. You can register and synchronize content across your devices, create custom playlists, and oh yeah, you can get stock portfolio updates if that’s your thing. On my iPad mini 4G (Verizon), there’s never a hiccup in performance either.


The Magazine
I would like to find the individual at Conde Nast that made the decision to just port their print magazines to a “pdf” style iPad edition that requires me to sit and stare at the download meter as each 600mb edition downloads. This is the experience you want to provide your end-users? I don’t want a big, thick, glossy, tree-killing tome ported to my iPad. Just when I’m about to give up and go back to lugging around magazines heavier than my grandmother’s Bible, Marco Arment steps in to save the day. The creator of Instapaper, he has redefined the “magazine” experience for us on-the-go tablet geeks. Just imagine: instant download, simple, clean design, TEXT to READ, no stuffy, 25mb .jpgs, and no intrusive ads and lame videos. Just content. Marco’s vision is to “go beyond technology” and deliver big-picture content experiences. I hope product managers, or those in charge at the Big Media Companies, will get a chance to download this app. Maybe then they’ll re-think what they’re doing… and save me some precious space on my almost-filled-up iPad.


TED Books
I know, I know. that annoying state. However, I found this app this year, and find it almost all-consuming. There’s a Newsstand-like UI filled up with short ebooks about the human condition and what you can do to be an active part of making things better. I find the selections to be uplifting and some quite controversial. Most are in nice, bite-sized chunks as well.



Yeah, yeah, I know. You’re thinking, “Oh he’s trying to prove he’s a literary fellow”. But what I like about the McSweeney’s app is less the “liberal Mother Jones” kinda bloviation and more the diverse writing that never ceases to surprise me. Even today I was able to tap in and read about how Yoga is able to help people who are struggling with tragic circumstances in their life, learn about self-driving tractors, and laugh at the “pain” of playing sudoku. All that and then add that I get a monthly Greil Marcus column. Can’t be beat.



Tom’s Guide
There’s no shortage of tech apps and sites to get your fill of whatever it is you’re jonesing about at any particular moment. It’s a tad overwhelming, actually. How many Engadgets, TechCrunchs and Verges do I need in my daily tech news Favorites list? Well, I discovered Tom’s Guide this year. And what I like most about it is its simplicity in the face of a constant stream of information. “Tech” as a subject is big, and Tom’s Guide takes the low-fi road in presenting it. Text with a small picture, when appropriate, and a very easy navigation scheme. It’s one key app I use to get the tech news I need for my day.



Tied for 5th: Tappestry
Disclosure: I know the developer of this app. Having said that, Tappestry opens up a new way of sharing, debating, and dialoguing with communities around almost any subject. You start out by broadcasting what you’ve learned, read, tried, achieved, or want to do. Anything. It won’t take long for someone to have something to say about your post. There’s much more going on behind the scenes though: Tappestry represents what I like to call the “achievement broadcast complex (ABC)”… it’s the first app that I know of that facilitates you being able to record what you’ve learned, take it with you wherever you go, and discover like-minded people that add to your learning and offer you new perspectives.

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Brandon Carson

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