Search Results for: napkin

by Michelle Lentz

I used to teach a college course on Web design to incoming freshman. Part of their class project was to create a paper prototype of their web site. The prototype included everything from page names to what pages linked to others. I still start any web design project in this manner. In fact, when I write food & wine articles for magazines, my first draft is usually on a legal pad and not in a word processing program. I don’t know why I always begin with paper, but it’s a habit I haven’t been able to break. Of course, some of the best ideas have been scrawled on cocktail napkins in bars. I remember a scene in AMC’s Mad Men where our male lead is scribbling ideas on a napkin next to a martini.

It turns out some of your favorite web sites also got their start on paper. Sean Flannagan at Deeplinking has compiled a small gallery of Web 2.0 paper prototypes, including Twitter and Flickr. It’s fascinating to look at the evolution from the initial idea to what we know today. Twitter was originally thought of as Stat.us for example.


twttr sketch
Originally uploaded by jack dorsey

I followed an intriguing trail of links today to explore paper prototyping. I started with a post at WebWare that led me to Sean’s post at Deeplinking. Sean’s post, after fascinating me with his paper prototype gallery, led me to a 2007 article by Shawn Medero at A List Apart. Shawn’s article on Paper Prototyping focuses on why it’s a good idea to use paper to initially design your UI. Not only does paper allow easy iterations, but by being non-technical, it invites the average user into the design process.

When I teach a class now on Web 2.0, I often refer to the Common Craft videos. They’re the ones that describe new technology in simple terms – using paper. Some things never go out of style.

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Events, news, apps, and more – let me know at michelle[at]writetech[dot]net, via Twitter, or via Pownce.

KARAMALIS

by Victor Karamalis


Pitch Deadline

For those of you that cannot make SXSW this week, I would like to put the focus on a more lucrative event. Our dear friends from Women 2.0 are organizing yet another most excellent opportunity. Pitch 2008 (AKA the Napkin Business Challenge) is the place for teams of at least Fifty percent (50 %) female ownership can go ahead pitch to a judging panel and a live audience at the same time! This event will be held on May 10th (in 2 months).

women 2.0

For those of you that want to get in (and should), the clock is ticking. You need to get your team together and brainstorm for your business plan by this Tuesday, April 1st for Pitch 2008.

For those of you that are not in the know, Women 2.0 is an organization that focuses on women entrepreneurs that gives them the resources needed to launch their company and network with other female entrepreneurs. This event is a prime example of the necessity that they fill so well. To get more information, please check it out here. You have three weeks to write down your dreams so that they may come true.


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“Business is not about being nice. If you want to be nice go to a church social.”
- Jason Calacanis


By Nicole Jordan, LA Correspondent

(Warning: Profanity present. If easily offended, visit Hellokitty.com instead.)

Ah. The infamous Jason Calacanis. I’ve heard so much about him over the years and even remember pitching SA Reporter way back when during the boom. Now here we are a short 9 years later and I’m attending the Fireside at Startup LA with him and host, LA’s own, Heather Vescent.

I don’t know Jason as a person at all and have only met him a handful of times, almost every time with him giving me a look of total lack of recognition and “yeah, what do you want?” all over his face. I was told recently that this is a tactic he uses just to see how people will react. Good thing then that when he shook my hand limply at Startup LA and said, “Yes, I remember you” in a totally bored voice I simply said, OK, and turned around and walked away. I’m not one of those ass-kisser types no matter how many people want you to sign their napkin.

It was with great curiosity that I sat down at a table in the front with my purty little Macbook popped open in front of me with Bub.blicio.us name tag proudly on display to capture the entire conversation word for word. You always hear, “You either love Jason or hate him. There is no in-between.” I was looking forward to watching him go and go he did.

Instead of drafting a gigantic summary I’ve decided to keep with the theme of my previous post and give you a list of my favorite takeaways (and to save certain tech industry celebrities further embarrassment.) Some are direct quotes, some are paraphrased, all are 100% authentic.

Editing down is also good since it allows me to exclude the many, many F-bombs Jason was throwing out like a frenetic water balloon toss at a family picnic. Apparently this is one way to tell when he’s had a really great day. Which begs the question, what does he say when it’s a bad one?

He had some gems and I understand even more why he’s successful, feared and admired. His approach is…how should I say this…Unique? Crazy? Focused? Aggressive? Manipulative? Driven? Yeah. That kinda sums it up.

And now, on with the Jason Calacanis show…

1) Jason was a psychology major, which explains, well, a lot.

2) Jason thought he was going to grow up to be a cop and then join the FBI but then he got into computers and video games at the age of 12 and it led him into the early world of technology. He first got on the Internet in 1988.

3) When asked to describe qualities of an entrepreneur the first three he named were: paranoid, delusional and arrogant… he joked (but not really) that he was trying to think what words people use to describe him.

4) For Jason there is no such thing as having a healthy lifestyle if you are an entrepreneur. He asked the audience if any entrepreneur present maintained that kind of balance and someone raised their hand to which Jason shouted out, “Bullshit!”

5) To the chagrin of all the people in the audience fighting to prove LA is a force to be reckoned with Jason commented that he doesn’t think LA is the best place to do a start-up company (to which the moderator quipped: “It’s better in the Valley.” Tsk. Tsk.) Yet, he lives here because he likes it and because, at the end of the day, it’s up to you how your start-up does, not the environment around you. “You can make a business work anywhere…it’s the dedication, not the location.”

6) Jason wakes up every day thinking about and preparing for the many ways his competitors want to kill his company, and vice versa. (The word “Kill” and “Fight” were common threads to the underlying business philosophy presented.)

7) “When shit is going down you have to be cool as a leader and not panic.”

8) “It’s fucking war when you start a company. Look at your competitors and kick their ass. That’s what it’s about. Everything is fair. Cut their legs out from under them and compete.”

9) I won’t go into the details of the cuh-razy story he told but here’s the basic gist: If there is a competitor that you want to hurt, truly wound in the deepest way, steal their best person and have that person send their resignation while said competitor is in the air to receive upon landing at their vacation destination on another continent, rendered completely helpless and thus ruining their good time, on purpose. Damn.

10) “Facebook is really about Google and Microsoft fucking with each other. If you’re not willing to mix it up and fight when competition comes you will get crushed.”

11) Regarding the life of an entrepreneur: Resiliency is the number one attribute in his mind. “You have to be because every day you will wake up and feel you can take on the world. You throw stuff against the wall and then the next week you’re like MJ hitting it with your eyes closed and you win. You have to be prepared for the roller coaster of great moments and the incredible tragedies. It’s a horrible life in many ways.”

12) “By the 3rd or 4th company you start to see themes in your career, where you say, ‘I’ve seen this pattern before.’ When you see the same patterns start to emerge, follow your nose.”

13) “Video is a huge trend and people’s behavior is changing how you watch it. The concept of watching an entire film on an iPhone was ridiculous but now every time I go on a flight I see people watching movies on iPod’s or on your laptop in bed. The creation of video is changing. Some of it is shifting to other places…Video is going to be big.”

14) Regarding what he wished he’d known at the beginning: “The biggest thing is about people…I always felt I could work with people and change them and motivate them. It was a fools errand and not true. You have to pick great people and treat them well. If it’s not the right person fire them as quickly as possible and don’t try to work with them at all. It’s a waste of time. It’s a war. If you go to war and you’re going up the hill and there are 5 or 6 people in the platoon and one doesn’t want to be there and isn’t paying attention they’re going to get the other 5 people killed. You have to look at it like as if they are a 3 out of 10 and rest are 10 out of 10. You can always replace that 3 with someone who is a 10. The rule is: no one can do “good” work at a company. You can only do very good or excellent work. If you only want to do good work go work for Starbucks or somewhere else because that is not what being at a start-up is about and it’s not fair to the people who are working 18 hours a day trying to kill it. And it makes the people running the company look bad. I tried being a nice guy. Fuck that. It doesn’t work. You have to move on.”

15) “The second your gut tells you it’s not going to work out you are 99% correct.”

16) Jason does an excellent impersonation of Arianna Huffington.

17) The good and the bad on being acquired: “The good is the wire transfer. The bad is everything else.”

18) For an entrepreneur the driving force is about building a product not making the money. He built Weblogs Inc. because he loved blogs. A lesson we should all remember…following your passion will bring the money to you.

19) “A lot of entrepreneurs are full of shit when saying it’s not about money because it is about money just not ONLY the money.”

20) “Business is survival of the fittest. Certain people give up and other people keep going. You keep pounding and pounding. Columbus went the wrong way and it turned into the most glorious voyage of his time.”

21) Competitive tactic: “Instill in your competitors that they should give up.”

22) “…Sometimes you [your company] does die but who cares, you can start again. Failure makes you a hero here [U.S.]”

23) On risk: “There’s no downside. Why wouldn’t you do it [risk?] People will sit there and not put themselves in the game because they’re scared. People overestimate the downside of risk in everything. Just fucking go for it and fail and by the 5th time…even a blind man can hit a baseball if he keeps swinging the bat. It is the law of odds. You could have the stupidest idea and you swung the bat and watch the ball whiz by. Just keep slogging through it.”

24) On the highs and lows: “Fear of failure is a great motivator for people. I’m scared to death to fail. I want to succeed. Any entrepreneur who says they aren’t scared of failure is lying. A healthy fear of failure is good as long as it’s not disabling for you.” [Motivation at Weblogs was refusing to lose to Denton.]

25) “In the hierarchy of needs, competition is low level but it’s also a powerful motivator.”

26) On keeping your team enthused: “Make people feel great and repeat the mission to them over and over again to keep them focused.”

27) Jason always tries to participate in university-related speaking invitations. He echoed the sentiment from the Success Stories panel that it’s important to give back as a mentor and resource.

***

And with that our hour with Jason Calacanis comes to a close. Phew. Just reliving it through my notes has me hopped up. I hope you enjoyed these morsels as much as the entrepreneurs and industry friends in attendance. Didn’t I tell you there were some gems?

Have to also mention that the second day of the show I had the pleasure of hanging with Mark Jeffrey, CTO of Mahalo and long-time friend of Jason. Great guy. Really engaging, knowledgeable and interested in promoting the local community. He even volunteered to be a judge for Twiistup 3. I hung with a ton of other people including the fabulous Sloane Berrent, Andrew Warner and Dave Viner to name just a few.

Now get out there and take over the world people!

Content and Pictures by Julie Blaustein

Women 2.0

The Girls of 2.0
The Gals of Women 2.0 Shivani Sopory, Angie Chang, Wen-Wen Lam, Shaherose Charania, and Annie Chang

Women 2.0’s goal is to help foster the next generation of women entrepreneurs. They brilliantly executed their goal when they brainstormed and brought to fruition the Women2.0 Napkin Business Challenge. They opened it up to entrepreneurs of both genders with the caveat that a women under 35 would be included in the group. A screening of business plans arrived from as far as India and were narrowed down to 5 finalists who were invited to pitch to a standing room audience of over 150 at CNET on April 25th.

Pitching the Judges
Shaherose Charania working the Judges and the audience

The contestants shared their power points and fielded some tough questions and were judged not only by the audience who voted with their cell phones using Mozes, but by a live panel of Silicon Valley venture capitalist legends including Carol Sands of The Angels Forum, David Stern of Clearstone Venture Partners, Lara Druyan of Allegis Capital, Marianne Wu of Mohr Davidow Ventures, Marleen McDaniel of Women.com, Shannon McClenaghan of Jimmyjane, Sharon Vosmek of Astia (formerly WTC), Tami Zhu of AOL, New Ventures, and Venky Ganesan of Globespan Venture Partners.

Vish Mishra of Clearstone Partners and his daughter

Carol Sands of the Angels Forum inquired frequently, “How are you going to show me the money?” Another question brought up often was, “How is this deal different from what was done round one during the .com era?” The teams held their own and wowed the audience with their quick thinking rebuttals.

A tie between the two teams granted them prizes of $1500 each, pitch coaching from Guidewire Group, and meetings with Tim Draper of Draper Fisher Jurvetson and Michael Moritz of Sequoia Capital.The winning teams were Laser-Seal who are seeking a faster, cleaner wound closures in the operating room with laser technology and O’Light (O for Organic!) which aims to create fashionable, OLED lighting concepts.


Laser-Seal Winners Avishai Shoham, Dr. Milana Trounce, Kristen Gaior, and Avvishai Shoham

O light
O’Light Winners Dr. Robert Zhe Zhang and Yiru Sun

The other panelists included:

FindYourScene – A community website where people can find “their crowd” and post, discover, and rate social events.

QTstar – Video monetization and intermediary ad service company to be located in China and the United States

(YOU)STYLEME – Online fashion community where men and women with particular style needs can connect with other style-savvy consumers in a fun and engaging way.


Michael Blaustein of DCM, Julie Blaustein of Photobucket and Joel Sacks of CNet


Nikhi Bobb and Michael Blaustein Supporting the Girls

Sobby's Cupcakery
Enjoying the yummy cupcakes from Sibby’s Cupcakery

David Stern of Venture Partners leaving with his thank you gift

Champaign
Champaign to Celebrate the Success of Women 2.0

It was a fun, upbet event with a lot of enthusiasm and networking resulting throughout the evening. The gals of Women 2.0 did not miss a beat putting on a fantastic show from great food, especially those yummy and fun looking cupcakes, lots of drinks and champaign to top off the event. They were gracious hosts and made all feel very welcome. Two screens, two judges (vc’s, audience cell phone) and lotofsupport by fantastic sponsors including Google, Spock, AOL The Angel’s Forum and many more made it a top notch, classy event.

We look forward to other successful, bub.blicio.us events from the girls! In fact they will be hosting a women only BBQ mixer that will be held May 30th. at 6 pm at Annie and Angie’s house in Palo Alto. Email women2.0@gmail.com for an invite and more information.

Congratulations to the Women of Web 2.0.

For more pictures go to Julie’s Album

words by Lorna Li, photos by Bona of Napkin Nights

Online dating needs a Web 2.0 makeover. Engage may be the answer.

Last Wednesday, Engage‘s yummy evangelist Julian Brass invited me to his “Snazzy Jazzy Engagement” party at San Francisco’s Le Colonial, an elegant French Vietnamese restaurant with old-world charm. It was a welcome break from the past 4 days I spent at the Web 2.0 Expo surrounded by geeky guys who seemed far more interested in their computer screens than the opposite sex. In spite of the male-to-female ratio of 6 to 1, the Web 2.0 Expo was surprisingly, or perhaps, unsurprisingly a dating disappointment.

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The Engage party, had a hotness factor of 8.5 and no reek of desperation that typically pervades singles events. The crowd was professional, sophisticated, and most were smooth socializers. There was live jazz and swing dancing. And, though I was officially “on the job”, I even got asked out on a date by a very attractive man.

Engage is bub.blicio.us.

Engage removes the randomness factor of online dating by providing a social networking platform that allows your friends to be your matchmaker, as well as a voting system to rate the behavior of Engage community members. In a world where predators roam the Internet, creepy guys (and girls) attach other people’s photos, and everyone exaggerates their profiles, a recommendation from a friend adds a reassuring layer of trust.

Think LinkedIn meets Match.com.

Online dating has a lot of room for improvement. The online dating industry is huge and growing, as time-starved people turn increasingly to the Internet for love. As of 2006, approximately 4 million U.S. Internet users surf online dating sites for at least 17 minutes daily, amounting up to almost 4.5 billion pages views per month.

The 2 largest dating sites are Yahoo Personals and Match.com, with a combined total of 9.3 million monthly visitors. Some would also argue that MySpace.com is essentially huge dating hub in disguise.

While, many marriages have been made through online encounters, I dare to say that e-romantic bliss is hard to find in traditional 1.0 dating sites. There’s far too much trial and error involved, and it’s nearly impossible to verify whether your e-date is telling the truth.

The problem with online dating 1.0 is the relative lack of trust and the high randomness factor in the user experience. And I speak from experience.

I’m a single, exceedingly busy girl living a hectic, urban life. These days I juggle a search marketing day job, cover tech events for bub.blicio.us, and manage a web magazine about the rainforest, where I am web mistress, writer and editor-in-chief. I also just started a marketing blog for green and social activists, and will launch a green business blog very, very soon – if I could just find the time. And often, I disappear for long jaunts into the Amazon rainforest. Most of my ambitious, talented, entrepreneurial friends lead similarly busy lives. So at one point or another, we’ve all tried online dating.

My brief, but interesting foray into the world of online dating began with Craigslist.

Don’t do it.

My girlfriends and I crafted a well-thought out ad with qualifying questions like “Do you go to Burning Man?” or “Psychedelic or entheogen – discuss.” “You are in an intimate relationship and Valentines Day is 3 days away. What do you do?” was a question that stirred up the cesspool of male angst and produced of flurry of misogynistic diatribes.

Fortunately, I opened a new email account, which got flooded. In less than 24 hours I received approximately 150 emails but so many men found my ad inappropriate that they flagged it and Craigslist immediately took it down.

Yahoo Personals, based mostly on basic demographic information, was a bit of a miss. I had the awkward experience of showing up for a date with a guy who had sent me a picture that was NOT him. I actually politely listened to his stream-of-consciousness monologue for 40 minutes before I abruptly excused myself.

eHarmony
subjected me to a 45 minute MMPI-like self-reported psychological survey with sneaky, rate-on-a-scale-of-1-5 statements like, “When I don’t get my way, I get extremely angry”.

It then calculated my answers (tchik, tchik, tchik), chugged out my personality profile, and that of my “ideal partner”, which (egad!) was the exact description of my last ex I was madly in love with, who broke my heart when he moved to the Caribbean to chase a far-fetched business opportunity.

Over the following weeks, eHarmony proceeded to email me matches of overweight or scrawny homely-looking guys from the burbs that seemed desperate to settle down and procreate. Wait – I’m certain I indicated a “5” for physical fitness.

Though I got my money back from eHarmony, that 45 minutes of my life was, regrettably, non-refundable.

Where to Find Julian Brass

Julian Brass is a recent transplant to the Valley – he comes from Toronto, Canada, but has lived in Costa Rica and Miami – ay caramba! His flair for fun events comes from 10 years of event marketing with a company called BrassVIPS, where he built market share for brands such as Rockstar.

Julian co-hosts this event with Gabrielle Miller, founder of Ab Fab Productions. The next “Snazzy Jazzy Engagement” will take place again on Monday, May 30 @ Le Colonial.

Join Julian’s community on Engage, it’s temporarily free – his username is ‘ThirdWheel’ or email him for invitations to exclusive upcoming events: julian.brass [ a t ] engage-corp.com

In the meantime, keep your ears open for ‘The Six Match-Me Challenge’ by Engage.

Sources:
Online Dating 2.0: Thirteen Sites To Find Love

Internet Dating 2.0

Photos by Bona of Napkin Nights