by Brian Solis

This week our beloved friends over at DataPortability, the folks behind the effort to make the social graph portable across networks, received a cease and desist letter from RedHat.

Red Hat, Inc. (”Red Hat”) recently became aware that on your website, located at http://www.dataportability.org, you are using art work that is identical to the Fedora Infinity design logo owned by Red Hat. Specifically, I am referring to two images on your site: the green and white logo, as well as the blue and white logo.

My advice, along with Michael Arrington and Marc Canter is to simply tap the community to create a new logo.

It seems that the good people working diligently at the WorkGroup already had the same idea.

The logo should:

- Be distinct, unique and easily identifiable

- Remain clear and identifiable at small sizes (e.g. 16×16)

- Convey the concept of moving/owning/syncing data

- Aesthetically fit in with a broad range of site/application designs

- Provide a clear silhouette that can be rendered in multiple colors

As part of the submission, you must be willing to give up all your rights to the copyright and donate it to the community via the DataPortability project.

Jive Software is donating an iPhone.

TechCrunch is giving a way a week’s worth of free sponsorship.

A month ad space on CenterNetworks.

And, I’m happy to announce that bub.blicio.us will contribute $100.

Connect with me on Twitter, Jaiku, Pownce, Plaxo, or Facebook.

About the Author:

Brian Solis

Brian Solis is principal at Altimeter Group, a research-based advisory firm. Solis is globally recognized as one of the most prominent thought leaders and published authors in new media. A digital analyst, sociologist, and futurist, Solis has studied and influenced the effects of emerging media on business, marketing, publishing, and culture. His current book, Engage, is regarded as the industry reference guide for businesses to build and measure success in the social web.

Visit Brian's page at http://www.briansolis.com

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