Popchips the top selling line of popped chips and one of the fastest growing snack brands in the u.s., today announced a month long mobile fashion truck tour, giving snack fanatics the opportunity to dress like a popstar, and snack like one too.
Following the lead from the gourmet food trucks that brought high-end eats to the masses, PopChips teams up with the Bay Area’s first fashion truck, topshelf boutique, to add some flavor to fall for fashionistas of all ages. just in time for the holidays, PopChips presents an exclusive pop-up mobile fashion truck shopping and snacking experience. snackers are invited to pop over to one of the 34 local stops and check out nor cal’s premiere fashion truck, get the popstar look with hand selected affordable styles, get poppin’ with music and prizes all while snacking on complimentary popchips, of course.
The PopChips pop-up fashion truck will make 34 stops throughout northern california including a launch event at BloodHound in San Francisco on Thursday, November 1 from 5-8:00 p.m. During the month of November the truck will pop up at local retailers like whole foods and nugget markets, college and corporate campuses and local neighborhood hotspots from San Francisco to San Jose to Sacramento and beyond. The last two days of the tour are reserved for a “people’s choice pop-up” where fans can suggest the final three locations. for an up to date schedule of where the pop-up fashion truck will be, visit popchips.com/fashiontruck; to view popstar inspired looks by topshelf, visit flickr.com/photos/topshelf_boutique.
what: popchips northern ca pop-up fashion truck tour
when: kicking off on thursday, november 1 from 5 – 8:00 p.m.; additional events extend throughout the month of november
where: kick-off party at bloodhound
1145 folsom st at 7th
san francisco, ca