Category Archives: Events

As a regular attendee to the ZURBSoapBox speaker series, I had a special kind of curiosity around last Friday’s guests: the Winklevoss twins–made famous or perhaps infamous through their historic interaction around the founding of Facebook. Having seen the likes of Ron Conway, Ev Williams, Aaron Levie among others, I have to admit the Winklevoss’ did not exactly bring the same kind of cachet, but still attracted an overflowing audience eager to hear the straight scoop.

At first, you can’t help notice just how huge these guys are. Think Michelangelo’s statue of David and you get the idea of the kind of imposing figure these guys cut. But when I first met them and shook their hands, they really came off as genuine, regular guys, easily approachable and generally happy to be in front of their first Silicon Valley crowd for an informal chat.

HerHighway.com is taking some of todays most influential women in the online communities, placing them into some of today’s top vehicles, and letting them roam the country from Los Angeles to New York to raise money for Breast Cancer awareness.

You can attend a TweetUP in one of many stops across the country and meet all the amazing women who have volunteered their time to do the drive; Race-car drivers,  Social Media GURU’s, Automotive Experts,  Foodies and Fashionistas.

The schedule is as follows:

Starting Line September 25th leave Los Angeles CA – Vegas, NV – Salt Lake City UT

September 26th leave  Salt Lake City UT – Grand Junction CO – Denver CO

September 27th leave Denver CO – Colby KS – Salina KS

September 28th Salina KS – Kansas City MO – St. Louis MO

September 29th St. Louis MO – Bloomington IL- Chicago IL

September 30th Chicago IL – Indianapolis IN (special event)

October 1st Indianapolis IN – Columbus OH – Pittsburgh PA

October 2nd Pittsburgh PA – Philadelphia PA – NYC, NY Finish Line

Here’s a glimpse at just a few of the handful of Featured Ladies for this trip:

Social Media Advisers
Ann Tran
Misty Belardo
Zipporah Sandler
Joyce Cherrier

Automotive Journalists
Christina Selter, Editor HerHighway & Host
BJ Killeen, Drivers Talk
Cathy Droz, Two for the Road
Nina Russin, Carspondent

Motorsports
Judy Stropus, Retired Indy Crew Member/JVS Enterprises
Anne Proffit, Motorsports and Automotive Journalist
Shea Holbrook, Sports Car Racing
Ashley Van Dyke, AVD Motorsports

This September, make sure you start following the hashtag #HerHighway to follow along on what these amazing women are doing.

And hey, you may even see me (Krystyl) along the way!

Make sure to follow @HerHighWay on Twitter for updates on whats going on, and even a chance to win a seat for this roadtrip!

CASABLANCA by Trendy Lime is back in San Francisco! The 1st edition was a night to remember — sophisticated and chic ensembles, movie style glamor, international flair. Trendy Lime’s 2010 Casablanca party was one of our most elegant social networking events ever, and we’re bringing it back for 2012! Channel the spirit of Bogey or Bergman at San Francisco’s Eve Lounge venue on September 6 and be prepared to rub shoulders with fashionable jetsetters and chic movie buffs alike.

You may not have Paris, but you’ll always have Trendy Lime!

Held at the elegant Eve Lounge in the heart of San Francisco, the Casablanca event will have all the cool elements that you’ve come to expect from Trendy Lime’s exclusive social networking parties. In addition to the chance to mingle with San Francisco’s most influential movers and shakers, you’ll be able to partake in party games, strike a pose or ham it up in SnapFiesta’s photo booth, indulge in Casablanca-inspired drink specials, and dance to trendy
tunes by DJ Consuelo.

Each Trendy Lime event attracts hundreds of the most fashion-forward, technologically astute professionals for an incredible evening of socializing, networking, entertainment, dancing, and a good cause.

CASABLANCA invites you to dress to the nines and be part of this exclusive social networking event and celebrate fashion, networking, fun. Rub elbows with some of the most fashion-forward, well-traveled, savvy individuals, make new friends and increase your
networking base.

So, of all the gin joints, in all the towns, in all the world, why not walk into ours?

What to Expect
- Influencer Networking
- Theme event inspired by Casablanca movie
- Photo-booth by SnapFiesta
- Good Cause
- Music by DJ Consuelo

RSVP: http://casablanca2.eventbrite.com/

The world needs a better understanding of what events are taking place and to find a way to coordinate with each other to see who they want to meet up. Plancast was probably going to be that. Started by former TechCrunch writer, Mark Hendrickson, and Jay Marcyes, there was some great hope for the startup, but somehow it just never managed to gain traction past the tech startup scene. The idea was simple: if you wanted to find out what events were happening around the city or state you were living in, you could just look up Plancast and find the information you want. The beauty was that it wasn’t just idle promotion by startups, but rather events that were curated by friends and people you think are interesting. I won’t write up a review of the site because I’ve already done it before. However, in the end, it seemed that the service’s adoption was never meant to be and Mr. Hendrickson penned a beautiful post on TechCrunch explaining his unfortunate decision.

But today is the dawn of a new day with Plancast, as rumors have started to grow that the event service has been recently acquired by The Active Network, and has finally been relaunched with a brand new design and a whole heck of a lot more features. That’s right folks…your favorite event calendar service is back and badder than ever! No word yet on the acquisition deal but it might not be much…judging from who The Active Network is, they probably would have spent a few million on the deal? From what I can gather, the acquisition went down in the Spring of this year and is being entirely run by The Active Network–the founders have all since departed for greener pastures, with Mr. Hendrickson, himself, leading the product charge at Obvious’s Lift startup. If you take a look at the Plancast site now, you’re going to see much more emphasis on the outdoors and active events compared to something much more tech focused.

Just when you thought you were finally rid of the incessant tweets and Facebook wall postings about the London Summer Olympics ruining your chance to witness history or perhaps to hear about that awesome interview Ryan Seacrest had or maybe to watch what ridiculousness the NBC commentators would make on live TV this time, the tech world is about to be set ablaze by a fury of content that hasn’t been seen in about a year. No, I’m not talking about political advertising and messaging that will be flooding the Internet over the next few months leading up to Election Day. Actually something much more “persistent”. What I’m talking about is the annual tech rite of passage known as the South by Southwest PanelPicker event. And it’s back…

It almost seems like we just attended the annual South by Southwest Interactive conference in Austin, Texas, didn’t it? Nearly five days of fun, panels, lectures, parties, and tech-related news happening in the middle of the United States. Sure, it’s the grand ol’ Spring Break for nerds! And now it’s time to plan for it all over again. Will you be going this year? For many, their hopes and desires to attend the annual conference depends on what happens today. See, voting has begun for the panels and sessions that will be scheduled at the show this Spring. For many, having time on stage in the Austin Convention Center can be a great way to increase their social presence while for others, it’s a more prominent way of getting their company name and service out there. And then, for others, it’s a great way to snag a choice room in one of the downtown Austin hotels. It’s true.