Book Review: Ignore Everybody (and 39 Other Keys to Creativity)

by Brian Remmel on November 15, 2009

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Coming from someone who is best known for doodling cartoons on business cards, Hugh MacLeod’s advice for developing creativity is not what you might expect.

In “Ignore Everybody,” MacLeod shares 40 keys for fostering creativity, personal and professional success, and a variety of other life lessons. The lessons are augmented by colorful stories from Hugh’s personal and professional life. His poignant cartoons litter the pages, punctuating them with irony and insight.

Here are a few of my favorites:

The idea doesn’t have to be big. It just has to be yours. The sovereignty you have over your work will inspire far more people that the actual content will.

Good ideas have lonely childhoods. This is the price you pay, every time. There is no way of avoiding it.

Nobody cares. Do it for yourself.
Everybody is too busy with their own lives to give a damn about your book, painting, screenplay, etc., especially if you haven’t finished it yet. And the ones who aren’t too busy, you don’t want in your life anyway.

The best way to get approval is is not to need it. This is equally true in art and business…

Not interested in creativity? Call it whatever you’d like; this book is about developing the ability to pursue what you love with relative freedom.

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