What is my impression of day 2 at SxSwi?
Sometime around lunch yesterday, the rain really started to come down. While it didn’t dampen spirits, it certainly sent everyone scurrying inside. There is nothing like 30,000 people all squeezing into the Austin Convention Center. To say it was claustrophobic was an understatement. I even tried my usual Paypal lounge hangout to find it overcrowded. I can only imagine the frustration of the marketers, many of whom had tents or events outdoors. After all, who wants a soggy grilled cheese, even if it is free?
We spent most of our time in sessions yesterday, both good and bad. I’m a bit frustrated myself though. I have a short attention span and, honestly, a limited bandwidth for educational sessions. I feel like I should be exploring and experiencing. While I’m back in sessions today, the exhibit hall is also opening. I find that to be far more interesting than a bunch of folks talking at me. From a different perspective, I’m often a speaker at events in my own industry. When I speak at conferences, I rarely attend other sessions. Spending a few days attending sessions has made me want to change up my own presentations and make them more interactive. Basically, I’m bored with people talking AT me and I don’t want to do this to anyone else.
I also have a friend who has managed to win 2 free 3D action figures of himself. Other people walking around with Pebbles, GoPros, or Microsoft gadgets they have won. I think it’s time I see what’s out there. A Pebble, for instance, would be ideal.
Some non-session highlights from yesterday, though, include a milk bar (strawberry!) and Oreos at the Oreo tent, free strawberry waffles at the UrbanSpoon truck, and an iPad-controlled robot at one of the many Deloitte outposts.
So today my goal is to explore the expo hall, see what’s new out there for Apps and gadgets. I already heard Deloitte has a competitor to Google Glass, so who knows what else we might see …