Author Archives: Julie Blaustein

SF MusicTech Summit 7The 7th SF MusicTech Summit came back to town on Monday, December 6th. at the Kabuki Hotel. It was another great gathering of the various players in the music industry who drive its innovation, creativity and growth in this constantly evolving space. Topics discussed and debated included entertainment, product development, wireless and hand held, start ups, legal issues and, so much more. The very first SF MusicTech had maybe 300 people whereas now, there are over 800 attendees and over 27 sponsors! There was barely enough room for all the sponsoring logos to fit on the Sponsor plaque. The team responsible for securing all these sponsorships include the “music gods” Brian Zisk and his lovely wife Shoshana along with their partner-in-crime Todd Tate. They all have a deep history of performing and working in the music industry and are now seeking to keep the music alive through the collaboration of those that are seeking to make music and those that are seeking to make money. I also gained  better understanding of what made the SF MusicTech Summit a “must” attend by talking to a few of the sponsors and vendors.

High Resolution Technologies (HRT)would normally have exhibited at the Consumer Electronic Show (CES) in Las Vegas which is way larger than the Summit, but due to their employer Michael Mercer’s recommendation they chose the SF Music Tech Summit. Not only was HRT the largest sponsor of the show but they spoke on a panel and took the opportunity to announce their new product’s launch, The iStreamer which allows you to deliver high performance digital audio playback directly from an iPad, iPhone or an iPod.

Sonic.net provides Internet connectivity to the technology start ups in the community. This is their 2nd. year being a vendor and a sponsor with the summit. Tiffany Lawson, an Account Manager with Sonic.net was eager to be a part of the Summit in part due to how easy it was to work with Brian Zisk, the Executive Producer. “Zisk was great to communicate with, he is always on the same page and he genuinely cares about making the conference a success for you.”

Gianluca delli Carri of MusiXmatch hails from Italy with corporate offices in London. MusiXmatch provides a way to distribute lyrics. Usually they would attend evnts such as Music Hack Day where they would engage with developers. Based on a partner and a past, colorful attendee Robert Kaye of MuicBrainz,they chose to commit to the event.

Not to be outdone in terms of going the distance to attend SF MusicTech Summit, Peter Jung, Manager of Vocoo.com that provides your voice over background of the hottest songs for iPhone, Android, PC, YouTube, FB and more, came from Seol, Korea! Based on the recommendation of their PR firm, ICR, they came in the hopes of meeting other companies. In fact, it appears that MusiXmatch is now in talks with Voocoo about providing their expertise in lyrics. That, my friends, is worth the airfare and certainly  justifies the ROI of the event to any manager questioning its worthiness to attend.

If you are involved in the music scene in any way, do your self a favor and attend the next SF MusicTech Summit in the spring of 2011 to learn, meet new and old friends and do business. You can’t go wrong.

Go here for more pictures and for Past SF MusicTech Summit Events and check them out on Twitter at #SFMusicTech.

By Julie Bluastein

JETLAG landed big at the Redwood Room on Thursday, the 18th. of November in San Francisco. It was hopping, the music was pulsating and the scene was pure fun. The room was truly filled with glamorous trendsetters and world-travelers as promised. A runway was set up between the bar and the restaurant offering a great view of G-Star Raw HOT models that included Trendy Lime’s founder, Liana Burtsava.

DJ Nader and Playdoughboy, and DJ Huggie spun the music, Nkechi Live! catered for an unforgettable soul performance, and chic denim fashion was provided by G-Star Raw. Sponsors included ArkBay Club and RedBull along with Media Partners SFAMA (San Francisco Fashion and Merchandise Alliance), Eclectic a la Mode360 Fashion NetworkModa Epidemic and me, Julie Blaustein Photography.

If you have not joined JETLAG yet, what are you waiting for? JETLAG is the upscale social events for Trend-Setters, Entrepreneurs and Businesses. Once you join, you will receive invite-only to fun, exclusive events. Join Now!

Trendy Lime is a producer of upscale social and networking events and a social network comprised of “global socialites.” They are setting the standard in classy, exclusive events for Trend-Setters, Entrepreneurs, and Ambitious Professionals in prime venues of San Francisco

Hip and Happening photos from the scene & fasion show More photos here!

JETLAG Designer Chic

JETLAG Designer Chic

JETLAG Designer Chic

JETLAG Designer Chic

JETLAG Designer Chic

JETLAG Designer Chic

JETLAG Designer Chic

By Julie Blaustein

The Redwood Room

Back by popular demand! JETLAG, the social club that brings together designer fashion and travel, will be taking off again November 18th. from 9pm to 2am at Clift’s famous Redwood Room, a cherished San Francisco landmark, suffused with glamour, red-wood and Starck’s designer furniture. Trendsetters and world-travelers are invited to the night of Show, Socializing, Good Cause (Carbon Offsetting), and chic denim fashion by G-Star Raw. Dress Code: Tres Chic–Red and Gold. This ultra cool event is invitation only and admission is limited to the first 350 RSVP’s.

Go to Eventbrite and use the password RED for your tickets!

DJ Nadar and Playdoughboy, and DJ Huggie will be spinning the music, Nkechi Live! will cater for an unforgettable soul performance, and chic denim fashion will be provided by G-Star Raw. Sponsors include Arc, Bay Club and RedBull along with Media Partners SFAMA (San Francisco Fashion and Merchandise Alliance), Laura Loves Art, Eclectic a la Mode, 360 Fashion Network, Moda Epidemic and me, Julie Blaustein Photography.

Have you joined JETLAG yet? If not, what are you waiting for? JETLAG is the upscale social events for Trend-Setters, Entrepreneurs and Businesses. Once you join, you will receive invite-only to fun, exclusive events. Join Now!

Trendy Lime is a producer of upscale social and networking events and a social network comprised of “global socialites.” They are setting the standard in classy, exclusive events for Trend-Setters, Entrepreneurs, and Ambitious Professionals in prime venues of San Francisco.

By Julie Blaustein

What are YOU doing for Halloween? Your best bet is to join over 150+ Trendy Limes for a Fun and Fashionable Halloween party at Nuit Blanche. Nuit Blanche is a trendy club providing an urban rooftop with spectacular views of San Francisco landmarks. There you will be among the trendiest of the Tricking-or-Treating of the Season! Prepare for a mischievous night of music, munchies and merriment at Trendy Lime’s own Trendy Halloween. Expect a costume contest, spectacular prizes, spooky photo-booth, and scary mix by DJ Playdoughboy.

This is an exclusive party Limited to 150 guests with a special invite to Bub.blicio.us readers, so hurry and get your thirty dollar ($30) ticket deal, RSVP NOW!!

“SPOOK-tacular treats and prizes!

• Come dressed up to enter our spook-tacular COSTUME CONTEST to win a prize!
• 3 for $20 special Halloween drinks
• THE SCARY MIX by DJ PLAYDOUGHBOY
• GIVE BACK TO THE COMMUNITY by winning one of our amazing RAFFLES:
proceeds go to California Youth Connection to help foster youth
• HBO-sponsored “Halloween Basket” with sexy items from HBO series “True Blood
• 2 tickets to the legendary Boney M in December
• 2 tickets to “Studio Gourmet” talk show
• Gift Basket from Bare Escentuals
• More to come….

Trendy Lime is a social media driven producer of networking, corporate, and social events for trend-setters and world travelers. Their mission is to provide unique event experience to suit the most discerning tastes, while supporting good cause initiatives and collaborating with local businesses.

Twitter: @TrendyLime, #TrendyLime

By Julie Blaustein

A company’s failure is something that people don’t usually speak of, as if it were a bad omen or a skeleton in the closet. But, as FailCon ’10 made clear, failure happens to everyone, including those used to always being on top. The conference, held Monday in San Francisco, made failure appear to be a badge of honor. In the world of start-ups, failure is a way for one to learn lessons and to succeed as a result of failing in the past. FailCon ’10, now in its second year, was launched by event planner Cassie Phillipps of WebWallfower Events and took place in the Hotel Kabuki in San Francisco.

Steve Blank of Four Steps to the Epiphany

The opening speaker was serial entrepreneur and business school professor Steve Blank who was also available to sign his book, The Four Steps to the Epiphany. It’s about early stage start-ups and the four stages of growth any start-up goes through in order to become a real company. Right on target with the theme of the conference. His talk was based on the key task of any start-up; creating a working business model. He also provided some practical advice such as, “Don’t expect the VC’s to be lined up waiting for you to hand you money when you get off the plane in Silicon Valley.”

Jay Adelson of Revision3

Blank was soon followed by a number of speakers from very successful companies who spoke about what they learned from their mistakes. The line-up included Chad Dickerson of Etsy, Chrysanthe Tenentes of FourSquare and Cathy Brooks of OtherThanThat, who asked her usual probing questions when interviewing former Digg CEO, Jay Adelson. Adelson did not share too much with the audience that wasn’t already news, such as his departure from Digg as CEO, but he did share his thirst for being a part of the start-up process, whether it is successful or not.

Hotel Kabuki is a convenient venue, not only for its great restaurants in Japantown but ideal for a conference thanks to its numerous rooms that provided both speaker presentations and workshops. How Not to Fail at SEO presented by Vanessa Fox, formerly of Google and now of Nine By Blue, provided a great presentation of do’s and don’ts for SEO that one can find in her book, Marketing in the Age of Google.

The Audience of FailCon '10

A number of start-ups provided demos of their products and services in the “Demo Room” including: Footfeed, Near2There, FoodSprout, Wordchuck, SurfMark, Doochoo, CardMunch, Soup.me, MogoTix, hiyakoo, MyNextCustomer, R/A Profit$, and Bee.TV. Throughout the day they offered demos of their product or service for those that wandered into the demo room during sessions and breaks. The audience texted their favorite using Poll Everywhere and the three favorites of FailCon were MyNextCustomer, CardMunch and MogoTix. MogoTix, the winner of the popular vote, provides scannable tickets on your mobile phone and for the event organizer, instantaneous viewing of who has arrived. Perhaps they will have some small failures in order to ensure that they will be successful in the end.

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