words and pictures by Brian Solis

And you thought the TechSet + Windows Mobile Rat Pack at the Belmont party was slammed…

Digg hosted a live episode of Diggnation at Stubbs BBQ during SXSW Interactive with thousands of the show’s most ardent fans in attendance. It was simply mind blowing. The cult-like phenomenon that served as the undercurrent for our Geek culture is now broaching pop status. Kevin Rose and Alex Albrecht represent a new genre of celebrity and if you don’t believe me, just ask any one of Kevin Rose’s 375,000 friends on Twitter.

I’ll let the pictures tell the rest of the story…

Jim Louderback takes the stage

Alex Albrecht and Rad Zach, Zach Luye

LaLa, Lara Doucette

Alex and Kevin rev up the crowd

Jay Adelson, Alex Albrecht, Kevin Rose

Alex Albrecht

Jeremiah Owyang, Kevin Rose and Brian Solis

Sarah Austin and Zach Luye


Diggnation towers over the crowd

Lara Doucette and Brian Solis

Tamar Weinberg

For more pictures from Diggnation @SXSW 2009, please visit my album on Flickr.

Please read:

The Human Network: The Social Economy is Influenced by How We Communicate Online & Offline (My philosophical analysis of what makes SXSW so special)

Which parties did you hit or miss?

Check em off at Diddit: SXSW Interactive Festival 2009 Party List


SXSW – The Calm Before the Storm

SXSW Day One

TechSet + Windows Mobile Rat Pack 2.0 Party

SXSW Day Two

Diggnation Party at Stubbs

We Flashmob the Driskill

AllHat @Allens Boots

Brian Solis Book Signing @SXSW

Are PR Agencies a Dying Breed: Brian Solis joins the panel

Kirtsy, AllTop Party @Allens Boots

Pool 2.0 – SocialMediaClub

SXSW Day Four

Paul Nelson Performs in the TechSet + Windows Mobile Blogger Lounge

Dell Adamo Premiers at SXSW

Power Geek Girl Tweetup in the TechSet + Windows Mobile Blogger Lounge

Rackspace + Scoble Party

Blurb + Mashable Party

SXSW Day Five


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About the Author:

Brian Solis

Brian Solis is principal at Altimeter Group, a research-based advisory firm. Solis is globally recognized as one of the most prominent thought leaders and published authors in new media. A digital analyst, sociologist, and futurist, Solis has studied and influenced the effects of emerging media on business, marketing, publishing, and culture. His current book, Engage, is regarded as the industry reference guide for businesses to build and measure success in the social web.

Visit Brian's page at http://www.briansolis.com

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